10 things bloggers can do when they’re struggling to write

This isn’t the time to force the words

Image for post
Image for post
Photo by Claudio Testa on Unsplash

1 — Monetise

I’m afraid you’re not going to be making money yet (unless you’re already a seasoned blogger) BUT you can get those systems in place, whatever they are.

  • Join affiliate networks
  • Create a resources page, and add your links. Go through your posts and add links to your resources page.
  • Come up with content ideas that drive affiliate sales — product reviews, listicles, top tens etc
  • Create your own product — plan that ebook, set up your email list & lead market, create printables. There’s loads of info on Pinterest about getting starting with this.
  • Apply to ad networks if you have the traffic. Apply to AdSense if you don’t. I’m approved by AdSense even though I don’t actually display ads. It takes five minutes, and you never know when it’ll come in handy
  • Start a youtube channel — niche channels still have the potential to make you money *fairly* quickly. Note the word ‘potential’

2 — Improve the speed of your website

I check mine use Google PageSpeed Insights. If you change themes it can return errors for a couple of days. Pingdom is another option.

  • Get rid of unnecessary plugins
  • Get a caching plugin, an image compressor, and lazy loading. I use WP-Optimize, Autoptimize and WP fastest Cache.

3 — Rewrite your posts

Use Google Analytics to identify your least popular posts. Critique them. Are they actually necessary, or did you just fancy writing about that topic?

4 — Check your site’s navigation

Is your site easy to navigate, or do users have to scroll endlessly though each post?

5 — Create a content calendar

Spend the day conducting keyword research

6 — Conduct research

On whatever you like. Sit on Youtube and learn. I watch videos on caring for house plants and content creation, and it feels like downtime, but technically, it’s work.

7 — Clean up your Pinterest account

  • Claim your site — I used a plugin (simple site verify) because I’m lazy.
  • Hide any boards that don’t relate to your niche. If there’s a tenuous link, keep it public.
  • Create boards. Remember that the whole point of your public Pinterest boards is to provide either information or cool pictures that people in your niche will find useful or enjoy
  • I save Instagram posts to Pinterest because a) Pinterest likes new content and b) because all of the advice about only saving pins that go to high-quality
  • websites defeats the purpose of Pinterest. A lot of people use it to look at pretty pictures. If I see a cool plant on Instagram, I save it to Pinterest — if I think it’s cool, other plant lovers might too.
  • If you have time, make a few pins in Canva and add them to your posts. Pin them to your boards.
  • …use Pinterest like a normal person. That seems to be what the algorithm is favouring nowadays.
  • Don’t buy a Tailwind subscription thinking it’ll be the provider of endless traffic. Nope.

8 — Learn Canva

Seriously, it’s a great skill to have. You can put it on your resume. You can use Canva to create graphics (for free) for so many things — Pinterest pins, the featured image on your blog, Instagram posts, party invitation, business cards, flyers, WHATEVER.

9 — Start (or plan) a new blog

Our interests and passions ebb and flow. If you have a great idea for a new site, go for it.

10 — Check out your competition

Plug your keywords into Google and see who’s sitting at number one. Don’t bother with backlink profiles or anything, just go and use their site. Read their posts, see how they’re monetising, and think about how you could make better articles than them.

Writer, blogger. Rabbit parent to one. Plant parent to many. Occasional runner, jigsaw puzzle enthusiast.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store